Better Car People

Sell-side

Exclusive Financial Advisor, December 2022

Acquired by Central BDC

Better Car People is a leading provider of proprietary omni-channel engagement solutions for the automotive industry. The company’s Collaborative Intelligence Engine and proprietary database enable dealers to generate meaningful ROI through better engagement with customers in real time. BCP helps dealers bridge the gap between the high expectations consumers have for a virtual retailing experience and the current dealer infrastructure. Its Collaborative Intelligence Platform solutions include omnichannel and cross-channel engagement for sales, service, and parts.

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